The Future is Now
Content producers and broadcasters have experienced the hard reality of another year of having to react to near constant change in their industry—change that is driven by technological advances and an evolving marketplace. To adapt in a considered way is to remain competitive.
Change in the past has primarily been driven by technology. Now, with marketplace changes, as well as new demands for increased productivity and efficiency for existing real estate, content producers and broadcasters everywhere are affected by the need to adapt to new workflow. Furthermore, traditional facilities for the industry, especially those dating from the 1960s and 1970s, were built at a time when interior space standards were much less efficient than current requirements. The result is that interior renovations of existing, working facilities will continue to be necessary. In summary, content production facilities managers are being pressured to be as efficient as possible.
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