Colette Taber

HLW and Bell Labs

130 Years of Innovation: Projects from our Archives

This year, HLW is celebrating its 130th year of continuous practice. On occasion, we will be highlighting the firm’s contributions to New York City’s skyline—and far, far beyond on a global stage. Today, we bring you a story of innovation that is over a century in the making.

HLW and Bell Labs

UNIQLO BRAND DESIGN: PART 3

HLW Designs UNIQLO Space

In this last post, the third of a total of three articles focused on an in-depth discussion about the design process resulting in the new UNIQLO North American Headquarters, we will explore more conceptual themes that guided the decision-making process. A critical challenge for HLW was to create an office that reflects the UNIQLO brand, design and culture through a simple, yet universal, aesthetic. The identification of several guiding ideas ensured that the design would maintain cultural consistency with our client’s organization, mission and business objectives.

UNIQLO BRAND DESIGN: PART 3

UNIQLO Brand Design: PART 2

In the previous post, we described the process leading to the development of design solutions that are supportive of a highly creative workforce. Initiated by the HLW Discovery process and implemented throughout all project stages, this “roadmap” enabled the designers to carry key ideas into a diverse workplace program. Specifically, how the existing retail strategy was transferred to various workplace trends is described in this post.

UNIQLO Brand Design: PART 2

Becoming the Tech Companies’ Architect

WSJ Article Identifies Yodle Architecture as “a Physical and a Psychological Connector”

According to a recent Wall Street Journal article, staying connected is at the top of the list of priorities for tech companies when choosing an architect. In this case, the connectivity being valued isn’t mobile computing. Rather, we’re talking about building physical and psychological connectors within a workplace. Yodle’s architecture is front and center in the WSJ commercial real estate reporter’s story about why stairways are key to promoting collaboration and encouraging openness.

Becoming the Tech Companies’ Architect

UNIQLO Brand Design: Part 1

HLW Designs UNIQLO North American Headquarters

So why shouldn’t the workspace design feel like the UNIQLO brand design? In this three-part series of posts focused on the UNIQLO North American Headquarters, we will explore the design challenges involved in translating the brand strategies employed in a retail environment into a workplace setting.

UNIQLO Brand Design: Part 1

Featured Project: Yodle New York Office

Making a Home for a Thriving New York City Technology Company

Last month, the award-winning online marketing company Yodle moved into its new Hudson Yards location, doubling the office space of the previous Flatiron District office. With the ability to grow to approximately 114,000 square feet at 330 West 34th Street in Manhattan, Yodle’s office accommodates a staff of 300—with plans to hire an additional 250 employees over the next three years.

Featured Project: Yodle New York Office

Part 2: A Deeper Green, Takeaways from Living Future 2015

New Sustainable Design Strategies, Regenerative Design

Earlier this month, Susan Kaplan, CCS, LEED AP BD+C, HLW’s Managing Director of Sustainability & Specifications, and Michele Neptune, LEED AP, BD+C, HLW’s Director of Sustainability, attended the Living Future unConference 2015 in Seattle, WA. Kaplan presented at an affiliated event, the Declare Summit, sponsored by the Living Product Challenge.

Part 2: A Deeper Green, Takeaways from Living Future 2015

Part 1: A Deeper Green, Takeaways from Living Future 2015

New Sustainable Design Strategies, Regenerative Design

Earlier this month, Susan Kaplan, CCS, LEED AP BD+C, HLW’s Managing Director of Sustainability & Specifications, and Michele Neptune, LEED AP, BD+C, HLW’s Director of Sustainability, attended the Living Future unConference 2015 in Seattle, WA. Kaplan presented at an affiliated event, the Declare Summit, sponsored by the Living Product Challenge.

Part 1: A Deeper Green, Takeaways from Living Future 2015

Program Driven Design is Integrated Design

A Design Approach for Broadcasting Facilities and other Technical Spaces

Our long history of providing architectural, planning, engineering, and interior design services engenders sensitivity towards all disciplines, whether it is our own design professionals or outside consultants. This integrated design approach translates into efficiency and an improved bottom line for our clients. It also has resulted in specific expertise with program driven design for commercial buildings with specific user requirements and, therefore, a mandate to support a certain kind of work in very specific ways.

Program Driven Design is Integrated Design

Part 2: Public Spaces, a Resurgence in Public Appreciation

Is the Public Driving Developers to Think Beyond Zoning Concessions?

In the previous installment, we discussed the planning and design of small, privately owned public spaces, such as open-access lobbies, mini-parks, arcades, canopied spaces, and plazas. General support and enthusiasm for open spaces in our urban centers have led us to consider how the building and design community will respond to this resurgence in appreciation for public space.

Part 2: Public Spaces, a Resurgence in Public Appreciation

Part 1: Public Spaces, a Resurgence in Public Appreciation

Is the Public Driving Developers to Think Beyond Zoning Concessions?

A renewed public appreciation for public places, both old, new, and newly imagined, may have spurred building owners and developers to reevaluate the value of public-private partnerships when altering our cityscapes. The proliferation of small public spaces, including open-access lobbies, mini-parks, arcades, canopied spaces, and plazas, is particularly noteworthy.

Part 1: Public Spaces, a Resurgence in Public Appreciation

IIDA NY’s 7th Annual Sustainable Quilt Auction

Time, Talent and Textiles: HLW Designers Give Back

The International Interior Design Association (IIDA) hosted its 7th Annual Sustainable Quilt Auction on March 25th at the Open House Gallery in New York City. HLW designers composed one of the nine teams of industry professionals who created and donated one-of-a-kind quilts made from fabric remnants.

IIDA NY’s 7th Annual Sustainable Quilt Auction

130 Years of Technological Innovation

Combining Great Aesthetics with Innovative Technologies

HLW has reached another major milestone. Founded in New York City in 1885, the firm has now been in continuous practice for 130 years. It’s not every year that you can say this, so, dear reader, please forgive our indulging in a little nostalgic reminiscing.

130 Years of Technological Innovation

ESPN’s Digital Center 2 Awarded Excellence in Construction by CT ABC

DC-2 “Most Technologically Advanced Television Broadcast Production Facility”

ESPN’s new 194,000-square-foot Digital Center 2 received an “Excellence in Construction Project Award” from the Associated Builders and Contractors of Connecticut (CT ABC). “The ABC nomination referenced DC-2’s ‘future-proof design’ as indicative of the facility’s long-term flexibility and relevancy,” said HLW Managing Partner John Gering. “We are honored that the project received this award.”

ESPN’s Digital Center 2 Awarded Excellence in Construction by CT ABC

Panasonic Headquarters: First New Office Tower in Newark to Receive Coveted Environmental Certifications

HLW’s Interior Architecture for Panasonic Corporation of North America Achieves LEED Platinum

Panasonic Corporation of North America announced this month that its headquarters at Two Riverfront Plaza, a state-of-the-art, 340,000 sf, 12-story Class A office tower, was awarded the Leadership in Energy and Environmental Design (LEED) Platinum Certification for Commercial Interiors by the U.S. Green Building Council. Panasonic’s headquarters building was jointly developed by SJP Properties and Matrix Development Group. HLW designed the interior architecture. The facility is the first new office tower in Newark to receive both LEED Platinum and Gold environmental certifications.

Yes, It’s Possible, LEED Certification for a Broadcast Studio

Home of ESPN SportsCenter is Featured in gb&d Magazine

ESPN’s Digital Center 2, the second of two broadcasting facilities designed by HLW for the sports network’s Bristol, Connecticut campus, was featured in gb&d magazine this month. The publication, which covers sustainable architecture, development, planning and policy, focused on the project’s “green” achievements, which are notable considering the significant energy requirements of media technology and data centers. “Yes, it’s possible to do a LEED certified broadcast studio and production facility,” said Keith Hanadel, HLW’s Director of Broadcast Design. The sustainable design solutions often complement the human solutions. “Our design provides the necessary technical isolation, the redundancy, and the production requirements,” Keith continued, “but we addressed these essentials while also meeting the needs of those individuals working in facilities that produce 24/7. People need sunlight once they exit a technical environment.” John Gering, Managing Partner at HLW, refers to this as “avoiding the bunker mentality.” Joe Calabrese, HLW’s Director of Engineering, elaborated, “We delivered the necessary power, but along the way we developed innovative ways to meet the LEED benchmarks ultimately leading to certification.”

Designer Q&A

HLW writer Colette Taber sat down with Senior Designer Jennifer Haney to talk about her work on the JetBlue Headquarters facility in Long Island City, New York. Jennifer joined the HLW interiors group in 2007. More recently, she worked in-house at a large financial services company providing design services for 250 branches. Now, again working directly for HLW, she reminisced about one of her favorite HLW projects. As Project Designer for the JetBlue Headquarters, completed in April 2012, Jennifer helped create a concept and spatial design that reflects the culture and core values of the often unconventional, self-appointed “value airline.” She described a highly collaborative process with the client, as well as a strong desire to bring the office spaces in sync with the airline’s deeply branded operational components.

Featured Project: JetBlue Headquarters

JetBlue has a reputation as an egalitarian brand, which is quite unusual when you consider the conventional business behind cultivating an environment of exclusivity around flying. But, then, there is nothing conventional about the self-appointed “value airline” and its mission to “bring humanity back to air travel.” HLW worked closely with JetBlue to create a new home, a headquarters facility consistent with the company’s core business philosophy and practices. Through extensive employee interviewing, visioning sessions, focus group discussions, and more, we learned what it means to strike an ideal balance between cost, value and quality—in other words, to have Jet-i-tude.

Panasonic Corporation of North America Headquarters

As “Brick City” Officials Talk Tech City Goals, A Symbol of Eco-innovation Now Highlights Newark’s Downtown Skyline

Newark, NJ

With the aim of becoming the leading green innovation company in the electronics industry by 2018, Panasonic Corporation’s 100th anniversary, Panasonic Corporation of North America relocated its headquarters to a more eco-conscious and mass transit-friendly location. The headquarters serves as a showcase of green technology with the objective of encouraging people and companies to be smarter about making sustainable choices.